It’s a place for good food and a good time. Across all locations, unfinished wood and corrugated metal frame open-air spaces, string lights soften modern geometric angles, and fowl-inspired artwork spunks up the walls. From the giant chicken/egg statuette at every entrance to the bocce ball court in the back, the vibes are uniquely laid-back, quirky, and fun. They may be serious in the kitchen, but they’re irreverently cheeky as a brand.
Produce is sourced from local farms and bread comes from the best artisan bakeries. They use eggs from ethically raised hens and fry up hormone and antibiotic-free Jidori chicken (the Kobe beef of poultry, totally pure and humanely treated). In 2015, he converted the small shack next to Juniper and Ivy into a coop-like setting with a menu revolving around “Southern California fried chicken.” The Crack Shack’s fine-dining roots continually reflect in their innovative menu and elevated standards. Michael Rosen, owner of San Diego fine-dining restaurant, Juniper and Ivy, had a passion project: transforming the same high-quality, local ingredients into a casual option available to the masses. Grace DanonĪs explained to me by Director of Marketing, Nicole Rogers, The Crack Shack all started in a literal shack.
This seemed hard to believe I decided to do some research and taste for myself. So I was surprised when a foodie friend mused that The Crack Shack was basically a glorified Chick-fil-A. They’ve been featured on an episode of Travel Channel’s Food Paradise, mentioned in the 2019 Michelin Guide, and deemed a chicken-dinner winner in the 2019 Nation’s Restaurant News Hot Concept ranking. With five locations in SoCal, another in Las Vegas, and an avid fanbase, The Crack Shack has been a booming success since its 2015 debut. But a formidable competitor has entered the chick-wich scene: The Crack Shack.
For decades, Chick-fil-A was ruler of the roost, as one would hope when “chick” is in the name. Perhaps one of the most celebrated, most widely loved, and most hotly debated foods is the fried chicken sandwich. By adding your email you agree to get updates about Spoon University Healthier
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